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what is bluetooth marketing?
it's the only tool you'll need to advertise direct to your consumers mobile phones as they walk right past your door.
consumers pass by your business every day, Bluetooth advertising is all about placing your brand in their pocket.
As a consumer walks past your business their mobile phone will beep and display an invitation to receive an advertisement from you, once they accept that invitation your messages are sent direct to their phone for them to view and walk away with.
you invite.
they accept.
we deliver.
Hopefully you'll now understand the basic premis behind Bluetooth advertising. Lets take a look at the facets which make it stand out from other forms of advertising.
what makes it so great?
never before has it been possible to create exciting and dynamic visual promotions and have them distributed to your consumers within a matter of seconds.
a squillion gajillion consumers using Bluetooth worldwide.
there are over 1,000,000,000 consumers using Bluetooth products worldwide, this is more than use PC's, we help you successfully deliver your message to that audience.
engaging content.
you can send a bunch of different messages, from text and images, through to contact cards, calendar events, video, audio and games.
this allows you to take the most impacting elements from TV, Radio, Internet and Printed advertising and roll them all in to one.
direct and personal.
the mobile phone is a very personal object these days, because of this, sending advertising direct to a phone is a very powerful thing and really engages the consumer; they then walk away with your branding in their pocket.
it's opt-in
the consumer is sent an invitation to receive your messages so keep total control over what they do and don't receive, this means your message will only be sent to people who want it which makes for a happier consumer and effective advertising.
extend your marketing arm.
In recent years restrictions imposed on businesses like you, particularly in high streets in the UK have limited the way in which you can get your message across to your customers.
we extend the promotional reach of your marketing arm allowing messages to be sent directly to the pockets of your consumers up to 300m from your business.
eco-friendly.
it's an extremely green way in which to communicate with your consumers, with absolutely zero printing overheads you will be removing a substantial contribution to your company's carbon footprint.
no per-message costs.
there are no per message costs as the service does not use any of the mobile networks (ie Orange, O2, etc) so it's a flat rate to send as many promotions as you like, furthermore it doesn't cost the consumer anything to receive them.
Now that you understand the benefits of Bluetooth advertising let's talk about what's in our box that makes it the ideal choice to promote your business.
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